AMMA gives opportunities to mothers with different life stories but all are affected by the difficulties of finding work in the Sri Lankan highlands. Well paid employment is hard to come by especially when you have a young child to raise and you yourself may have finished school at GCSE level. At AMMA we don't hire based on skills, we focus on employing the most committed, which means we spend a good portion of our time training and encouraging. (just how we like it.)
We set up our workshop in the heart of the community and opened our doors to the two most committed mothers. Since May 2017 we have been steadily growing and now have a team of 3 mothers plus our manager 'Meena' and our founder 'Josie' based in our workshop and an additional two mothers on maternity leave working from home.
Josie studied BA Textile Design at Central Saint Martins College of Art & Design in London and started working on the concept of AMMA not long after graduating. Now with her husband they live amongst the tea and the mist in Sri Lanka's highest town 'Nuwara Eliya' and manage all aspects of the enterprise.
AMMA embodies many of the things Josie wants to see changed in the world and she felt the best way to do this was by demonstrating an alternative. AMMA will always be 'in progress', natural dyes have taught us not to strive for factory perfection but to embrace the fluctuations that nature brings.